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DECOR STONE
Editorial Item
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DecoR Stone: a new name in the decorative stone industry
Wednesday 30th January 2008
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DecoR Pebble, supplier of imported decorative pebbles and stones, are introducing their new identity- “DécoR Stone”
The “DécoR Stone” brand name will be used in conjunction with DécoR Stacked Stone, DécoR Crazy Paving, DécoR Cobblestones and DécoR Tetris Paving. DécoR Stacked Stone, which has become one of the fastest selling brands in Australia, will now be marketed under the new “DécoR Stone” trademark.
“Over the years our company has managed to uniquely position itself as a provider of decorative stones and pebbles to the building, landscaping and architectural markets and we plan to offer more stone solutions to these growing markets”, says Geoff Iles, Managing Director of DecoR Pebble.
The company’s continuous dedication to quality products since its establishment in 1975 has developed a respectable and enviable reputation with architects, landscape designers, builders and landscapers. Given the company’s increased focus on marketing stone products for flooring and walling, “DécoR Stone” is a name that more evidently indicates the company’s place and role in the decorative stone industry. “Décor Stone” will be the principal name and branding that will be embraced in marketing the company’s stacked stone, crazy paving, cobble stones and the new ‘Tetris’ paving.
“When we looked at the changes in our product range in the last two years, it was clear that we had evolved and grown. We have recognised we needed to establish a new identity. We have become a modern and forward-looking company dedicated to providing the market with stone products that can be used in sustainable designs and developments such as xeriscaping and greenroofing. Stone represents a compelling strength and stability and it reinforces our focus and our new range of products. We believe DécoR Stone manifests our successful past and illustrates our future as a business” Iles stated. |
Source: Selector.com. - Wednesday 30th January 2008
Information correct at the time of publication. If you are interested in this product please use the following links.
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