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Clipsal Australia >
Company Profile
CLIPSAL AUSTRALIA
Company Profile |
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The world famous Clipsal brand is Australia's number one brand of electrical accessories. Established in 1920, Clipsal is also a market leader in data communications, industrial and home automation markets.
Comprising over 20,000 different lines, Clipsal's vast product range is manufactured at its head office in Bowden, South Australia as well as regional satellite factories in Nuriootpa and Strathalbyn as well as Bayswater, Vic.
Responsible for employing over 2300 people Australia wide, Clipsal's current Executive General Manager is Erik Scholz.
In the export arena, Clipsal has met with great success and is now also the number one brand throughout Asia. In late 2003, the Clipsal brand joined Schneider Electric to become Clipsal Australia. With the backing of the world's biggest electrical company, Clipsal is now poised to be a major player in global markets and aims to be the number one ultra terminal brand name in the world within five years.
Clipsal is well known as the naming rights sponsor of the hugely successful Clipsal Adelaide 500 V8 Supercar Race, often referred to as "The Clipsal". It was during the 2003 event that Clipsal launched a major consumer campaign, "Every Room, Every Home" to reach the 150 000 consumers who will build a new home or renovate their existing home during the year. |
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